Decorex Sponsors Bring Colour and Class

by Editor on 24 January 2017
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The country’s premier décor, design and lifestyle exhibition – Decorex SA – has announced industry leaders, Kansai Plascon and Caesarstone, will be returning as headline sponsors for the 2017 edition which starts in Durban on 18 March.

Because of the quality exhibition put on by Decorex SA every year, top professionals across the décor and design industry continue to participate, attracting numerous consumers to all three provincial events. It’s this unique combination of trade and consumer networking that proves so beneficial to the sponsors, who don’t often get the chance to interact directly with representatives from both sides of the industry.

Paint giant, Kansai Plascon – who has partnered with Decorex SA since its inception – is excited to be joining the powerhouse brand once again.

Anne Roselt, Kansai Plascon’s Global Colour Manager, said Decorex provides the perfect platform for South Africa’s largest paint manufacturer to reveal the latest colour trends and launch their annual colour forecast, something that is always announced at the Joburg Decorex which forms the final show in the three-part exhibition.

“Decorex affords the Kansai Plascon representatives an opportunity to meet and discuss design and colour with the many visitors to the show as well as partners in the design industry,” said Roselt.

She went on to explain that Kansai Plascon publishes an annual overview of the latest colour trends in the Colour Forecast. This publication gives insight into interior décor trends, allowing visitors to envision the hues within their own #livingdream.

Coming on board for the third consecutive year, kitchen and surfaces’ specialist, Caesarstone, have praised the collaborative relationship that comes from such an impactful exhibition within the design world.

“Sponsoring an event like Decorex is about brand positioning,” explained Caesarstone’s Marketing Director, Trevor King. “The Caesarstone brand is synonymous with excellence in design, which is exactly what Decorex celebrates. It’s a synergistic alliance that we hope will positively impact South African homeowners and designers.”

King said the exhibition allowed them the chance to showcase the elegant new additions to the Caesarstone colour palette.

“We hope to bring a very special exhibition stand to the public in 2017 that will inspire visitors in every region when it comes to innovative kitchen design,” said King.

Commenting on the sponsors, Sian Cullingworth, Portfolio Director: Decorex SA and 100% Design South Africa, said: “Caesarstone and Kansai Plascon are such superior brand names within the décor and design sphere and they bring an elevated level of insight and experience to Decorex through their involvement. We are so grateful for their ongoing support and look forward to another incredible journey with them in 2017.”

Decorex SA details:

Decorex Durban: 18 – 21 March 2017
Time: 18-20 March: 10am – 8pm | 21 March: 10am – 6pm
Ticket prices: Adults: R85, Pensioners: R 75, Children under 12: R20
Venue: Durban Exhibition Centre

Decorex Cape Town: 27 – 30 April 2017
Time: 10am – 6pm daily
Ticket prices: Adults: R95, Pensioners: R85, Children under 12: R20
Venue: Cape Town International Conference Centre

Decorex Johannesburg: 9 – 13 August 2017
Time: 10am – 6pm daily
Ticket prices: Adults: R120, Pensioners: R100, Children under 12: R20
Venue: Gallagher Convention Centre

For more information, email decorexinfo@thebereed.co.za

Visit: www.decorex.co.za Facebook: Decorex SA Twitter: @decorexSA Instagram: decorex_sa LinkedIn: Decorex SA Pinterest: Decorex SA

Blog: www.thebereed.co.za/decorexblog/

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